01-19-2013, 12:00 PM
(01-19-2013, 11:18 AM)Larry Wrote: I can't believe this matters to anyone. At all.
I strongly support truth in advertising. It matters a lot to me. Businesses should be ethical in their communications with the public.
I think all advertisements should meet certain standards.
Here's a tongue-in-cheek mandatory food advertising script.
ANNOUNCER:
I'm here to sell you food or beverage X.
In an independent double blind study against comparable food or beverage Y, # out of 100 people found X somewhat better than Y. # out of 100 found it much better than Y. # out of 100 liked them both equally. # out of 100 liked Y better than X. And # out of 100 didn't care for either one.
Food or beverage X has # calories, is/is not categorized as 'healthy' by independent nutrition firm Z, and contains [insert substance here] which has been proven in independent double blind studies to improve/lessen/otherwise alter behavior/attribute N.
Our wholesale profit margin is $# per unit. The retailer's suggested markup is $# per unit. Our actual cost to produce the product is $# per unit.
Our lowest paid employees make $# per hour and average # hours per week. Here is a list of benefits given to the lowest paid employees [insert list here].
We would like your patronage. Please consider buying food or beverage X.